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Dye your hair with ATTITUDE. This semi-permanent hair dye is professional quality and DIY friendly - no need for a hairdresser! Plus, it's vegan, cruelty-free and locally produced in the Netherlands, so you can look and feel good while getting creative. And don't worry, it won't damage your locks - it's hydrating, nourishing and free of harsh chemicals like peroxide, PPD and ammonia. Go wild!

This toner will get rid of yellow undertones on pre-bleached hair, to achieve that gorgeous platinum blonde look.

- Pre-lighten your hair with Attitude Ghosted to achieve the best results.
- Do a patch + strand test before colouring.
- To keep your colour as long as possible, use Holyplex hair care.